For this back-to-school installment of the Amex EveryDay campaign, we created a TV spot as well as a few digital shorts centered around Tina Fey shopping for her daughter, all while trying to keep her from growing up too fast.
For this back-to-school installment of the Amex EveryDay campaign, we created a TV spot as well as a few digital shorts centered around Tina Fey shopping for her daughter, all while trying to keep her from growing up too fast.
Director: Brian Buckley
Agency: Ogilvy & Mather